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AMER KHOJ

King of Elephants

King of Elephants

Regular price Rs. 19,696.00
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To rule, you must first refuse to follow.

The Story

Power is rarely given. It is claimed by those who refuse to walk behind others.

King of Elephants represents that refusal, the moment a man stops participating in what already exists and chooses to define his own order. This is not rebellion for spectacle. This is authority born from identity. Silent strength. Grounded certainty. Leadership without noise.

This garment belongs to the man who does not chase relevance. He creates gravity. He does not follow. He sets direction.

Airavat, The Mark of Power

Every great house has a symbol. Ours is Airavat  the King of Elephants. This jacket is our version of a logo tee. Not printed cheaply. Not worn casually. But built as a statement of allegiance. Airavat represents memory, wisdom, undefeatable presence, and unstoppable forward motion. It does not rush. It does not bow. It moves with dignity and the world adjusts. King of Elephants is constructed around this emblem  not as decoration, but as declaration.

This is not branding. This is identity.

Royal Reverie

 Royal Reverie is built on the belief that modern kings are not crowned.

They are constructed. Where Garden of Adam speaks of ambition and Forge of Fortune speaks of execution, King of Elephants speaks of command. It represents men who do not simply participate in power, they embody it. Authority here is not loud. It is inevitable.

Design & Symbolism

 The silhouette is assertive yet composed. Strong without aggression. Confident without desperation. The zipper adds immediacy no hesitation, no ceremony, no waiting for approval.

This jacket does not ask to be noticed. It assumes presence. It is not an accessory to an outfit. It is the foundation of it.

Fabric & Construction

King of Elephants is crafted from tropical-weight fabric built for heat, movement, and endurance.

Light enough to breathe. Strong enough to endure. Structured enough to command.

• Premium tropical-weight construction

• Zippered front for decisive wear

• Breathable yet disciplined form

• Custom lining for depth and inner identity

Strength on the outside. Story within.

Utility & Innovation

 Symbolism means nothing without purpose. King of Elephants is engineered for reality.

Anchor points are integrated into the interior so the jacket can be worn like a backpack when the heat rises or movement continues. It includes two suspended straps, freedom disguised as design. Remove the jacket. Do not pause. Do not slow.

The pockets are purposeful, capable of carrying a Pro Max-sized phone or a 7oz flask securely without distorting silhouette. Authority should never be inconvenient.

Meaning of the King

 A king is not defined by throne or crown.

He is defined by refusal. Refusal to settle. Refusal to blend. Refusal to be led by anything weaker than purpose. King of Elephants represents that refusal, not reckless rebellion, but deliberate sovereignty. Leaders do not follow rhythm. They become rhythm.

Care

Hand wash separately in cold water. Use mild detergent. Do not scrub or wring; Air dry flat and hang in the shade.
For best results, dry clean only.This garment is crafted with cotton raw denim and may naturally release excess dye in early washes. Please do not machine wash and dry with other laundry you will damage the sequin work in the embroidery.

Treat it with intention.

Edition

 One of 25.
Deliberately finite.
Created with intention.

Not meant to be everywhere. It will not be recreated.

Origin

Crafted in India.

Designed in Thrissur, Kerala.

Manufactured in Ahmedabad, Gujarat.

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